Why should you pay heed to Twitter ads?
The ease with which Twitter can be scanned is its key selling feature. Hundreds of noteworthy Twitter users can be followed, and their content is read in a single glance, which is excellent in today’s attention-deficit society. Today, Twitter has 396.5 million total users, out of which 206 million are active daily. Despite it being a US-based company, about 75% of the total daily users are based out of the US.
Twitter may not be the most popular social media network when compared to Facebook, which has over 1.93 billion users, and YouTube, which has 315.12 million. However, because it’s often simpler to propagate your message through comments and retweets, it retains a lot of appeal as a marketing medium through Twitter ads.
Moreover, while Twitter lacks the reach of its main competitors, it does have a very engaged following that is enthusiastic and knowledgeable about the topics they care about. In addition to a significant active audience, Twitter also offers a range of paid advertising options for digital marketers and businesses to help them target their audience from their followers, promote their business or brand, and even automate the bidding process for ads.
Moreover, while Twitter lacks the reach of its main competitors, it does have a very engaged following that is enthusiastic and knowledgeable about the topics they care about. In addition to a significant active audience, Twitter also offers a range of paid advertising options for digital marketers and businesses to help them target their audience from their followers, promote their business or brand, and even automate the bidding process for ads.
And the best part is that Twitter offers paid advertising solutions for businesses of all shapes & sizes with their budgets.